Founding Partners

The Check-in Asia team comprises experienced travel analysts, marketers and creative consultants who specialise in different markets across Asia. The company founders and managing partners are Gary Bowerman and Amy Fabris-Shi.


Gary Bowerman

British-born, Gary held editorial management positions for business publishers in the UK before researching for Rough Guides in El Salvador and Nicaragua. He later became Managing Editor for Columbus Travel Publishing, and managed the post-9/11 relaunch of the publishing programme for the American Society of Travel Agents (ASTA).

After relocating to Shanghai in 2004, Gary spent two years as Editor of Shanghai Business Review, and contributed to Business Traveler, Luxe Guides, ZAGAT Survey and Conde Nast Traveller, before co-founding Scribes of the Orient.

Gary is a respected Asia business and leisure travel analyst and consultant. He has produced market research reports on the tourism economies of Myanmar and Malaysia, the development of FIT in Asia Pacific and backpacking in South East Asia. An expert on the Chinese tourism industry, his book The New Chinese Traveler: Business Opportunities from the Chinese Travel Revolution was published in 2014. He regularly speaks at tourism conferences and seminars in Asia, and has hosted events for the Association of Corporate Travel Executives (Beijing and Singapore) and Travel Massive (Shanghai).


Amy Fabris-Shi

Sydney-born Amy Fabris-Shi has been based in China for more than a decade and co-founded Scribes of the Orient in 2007. She is a respected communications consultant and writer specialising in the travel and hospitality sector.

With a keen eye for hotel, design, spa and lifestyle trends, Amy is frequently called on to research and curate evocative online and offline content and on-brand stories for leading hotels and luxury brands. Her projects span branding development, trends reporting  and promotional campaigns, to historical research and celebrity interviews with brand ambassadors including supermodel Lin Chiling for Mandarin Oriental and fashion designer Jay Godfrey for Cachet Hotels.

Amy also covers stylish travel destinations for global publishers, including Condé Nast Traveler, National Geographic and DestinAsian, and is the author of Select Guide Shanghai and the Shanghai Seasonal Cities App. She has been asked to speak at Shanghai Design Week and is a professional contributor to several high-profile annual ‘best of’ lists around the world.

Our Clients

The world’s most inspired hospitality brands, tourism boards, travel associations, research agencies and publishers choose to work with Check-in Asia.