Check-in Asia provides specialist content curation, inventive marketing and branding, copywriting and design, tourism research and strategy consulting services for international and regional hotel groups, hotel booking services, tourism boards and travel industry associations across Asia.

We are a boutique agency that prides itself on being smart, innovative, flexible, adaptable and vital. You won’t suffer the frustration of being palmed off to inexperienced junior account executives – because we don’t have any. Every member of the Check-in Asia team is a highly experienced senior creator and advisor.

With bases in three key cities, we experience Asian travel and consumer lifestyles daily. Because we constantly research emerging trends across Asia’s fast-changing travel map, our knowledge-based messaging helps power incisive campaigns that create engagement, build a buzz and deliver results.

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Founded in Shanghai in 2007, Scribes of the Orient is a content marketing, media and communications services agency with bases in Hong Kong, Shanghai and Kuala Lumpur.

Scribes supports our multinational and regional clients across a diverse platform of online and offline content marketing, PR and brand positioning and copywriting projects. Our clients span various industry sectors, including real estate, market expansion services, media, fashion and luxury lifestyle, consumer products, interior design, architecture, travel and hospitality.

Because of our strong leisure and business travel background, Scribes has witnessed a rapid expansion in our speciality travel and hospitality division. In 2015, Check-in Asia was established to provide an expanded range of services to our fast-expanding client portfolio in Asia, and beyond.


The world’s most inspired hospitality brands, tourism boards, travel associations, research agencies and publishers choose to work with Check-in Asia.